Donald Townsend's

"One revolution I’m sure is coming is the remaking of the print publishing industry. As I’ve said before (link), once about 20% of the reading public has electronic devices, an established author can make more money bypassing print and selling direct through e-readers. I think the new Kindle line, and especially the entry-level Kindles at $99 and below, will finally push us past the 20% threshold. It will take a couple of years to play out, but this will force the long-awaited restructuring, or destruction, of the traditional book publishing industry."